Fifteen years ago, our Head of Brand, Joe, created the original brand identity for Private White V.C. with founder James. Now they’re both older (definitely), wiser (apparently), and have reunited for the brand's next chapter.
Jack in WW1
Named after Private Jack White V.C., who won the Victoria Cross in WW1, Private White V.C. is a luxury menswear brand producing some of the finest clothing in the world, all from its factory in Manchester.
Real craftsmen at work
Edna will be supporting them to evolve their brand identity and help shape creative campaigns as they grow their wholesale operations and international presence.
We’re honoured to be working with such a special brand, with a great story - we’ll share some of the initial work soon.
Founder James
