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Edna

Studio & Location
Production

Traditional photography and videography shoots —studio and location—work brilliantly for many of our creative campaigns.

Studio shoots offer complete control over lighting, set changes, and more. They work well for stylised creative with a high shot count.

Location shoots enable compelling narratives. We’ve shot in disused factories, nicotine-stained social clubs, festivals, and Florida’s Everglades. Working with the elements, our agile crew bring an idea to life.

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  • » Art Direction
  • » Casting
  • » Location Scouting & Licenses
  • » Set Build
  • » Full-service production
Edna

unreal image
creation

Combinations of AI, CGI, Photoshop and 3D Modelling make up our Unreal Image Creation offer. We can create and refine environments, products and unreal human models for campaign use. We harness and embrace this cutting-edge technology, but our people are always at the heart of our creativity and approach to a project.

Unreal Image Creation can be used standalone or combined with Virtual Production. Our process is never a process. The idea leads us. This enables us to create work that tells our client’s stories in the most compelling way.

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  • » AI Casting
  • » Software licenses & legalities
  • » Virtual location agreements
  • » AI Prompting
  • » Specialised consultants & artists
  • » Specialised project management
Edna

Live Action
for TV

Live Action can create a sense of authenticity and credibility. We have relationships with a wide network of directors, who bring experience from self-funded indies to Hollywood blockbusters.

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  • » Creative Concepts
  • » Storyboarding
  • » Script-writing
  • » Casting
  • » Music licensing
  • » Location scouting & licenses
  • » Editing
  • » Clearcast approvals & delivery  to channels.
Edna

Virtual
production

Virtual Production (VP) brings unlimited flexibility to the consistency and control of a studio environment. Not to be confused with greenscreen, VP creates interactive virtual environments using modular LED walls that can be scaled into huge sizes.

The environments can be pulled in from the real world or developed with our team using Unreal Image Creation. This approach offers creative campaigns unhindered by budget and logistics, environmentally sensitive & with creativity at their core.

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  • » Art Direction
  • » Unreal image creation of environments
  • » Set Build
  • » Specialised Crew & Technicians
  • » Editing & Retouch